Lucy Bleakley Lucy Bleakley

SEO-optimised Content that sounds like you.

It all begins with an idea.

Want to create SEO optimised blog content that has a little personality? (First step, call it anything other than a blog). Your audience isn’t silly, they know a Google grab when they see one. We’re all jumping straight to recipe aren’t we?! If you want SEO-optimised content that gives your people an extra jolt of love for your brand rather than bouncing away, try…

Interviews with muses or mates of your brand.

We want to see how people are wearing, using or styling your beautiful things!

Guest collaborators.

Get a little help from your friends. Brides and grooms-to-be searching for wedding venues are probably searching for a caterer and florist too. Be the one providing trustworthy advice.

A good ‘ol list but make it fun and personal.

I don’t care about the top ten best whatever, but I am interested in what people inside your business like.

Reviews of good things that give a shout out to your brand personality.

If you’re an icecream brand, your review of a classic summer roadie perhaps. Or, mix in your strategic keywords with a link to a curated Spotify playlist if you’re an athletic brand (not exactly a review but you get the gist)

Your opinion on a topical, show-stopping stat related to your industry.

A thoughtful opinion piece can leverage trending keywords and showcase your expertise.

Of course, you’ve got to find your strategic keywords, but you can have your keywords and your brand personality too.

Let’s chat about making SEO content that you love.

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Lucy Bleakley Lucy Bleakley

Blog Post Title Two

It all begins with an idea.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.

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Lucy Bleakley Lucy Bleakley

Blog Post Title Three

It all begins with an idea.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.

Read More
Lucy Bleakley Lucy Bleakley

Blog Post Title Four

It all begins with an idea.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.

Read More